Role: Creative Director, Designer

Branding
Logo Design
UX/UI Web Design
Graphic Design
Copywriting
Research

Science before Stigma is a movement to legalize psychedelic medicine. Psychedelics have reemerged in mainstream culture, with scientific research making a strong case for changes in the prohibitive policies currently impeding further progress and healing.

To counter the cultural resistance to psychedelics, this campaign combines modern and bold graphics and intimate portraiture with a quiet intensity. Applying a fact-based approach, the tone is frank, relevant, rational and compassionate.